Firefly Video delivers the Active Attention of your prospective customers to drive engagement and brand lift.
Firefly Video provides the digital canvas that lets brands bring their advertising to life with the sight, sound and motion of video.
Push the limits of your existing assets – TV ads, YouTube videos, twitter feeds, social media, RSS feeds and more to create custom units that elevate your brand.
BLAZE: Blaze is a high impact ad unit that commands a user’s active attention. This user-initiated interactive masthead employs multi-stage expansion that gently draws viewers into the experience while focusing their attention on your content and message. Blaze is a powerful format for delivering video and driving engagement with your brand.
GLOW: Glow delivers streaming video impressions within standard ad units to your most valuable audiences while inviting these viewers to opt-in to the full experience. CPE pricing means you only pay when users are interested in and receptive to your message.
ILLUMINATE: Illuminate offers the scale of display and uses video as the centerpiece in a compelling full-page takeover experience. A flowing multi-stage expansion gently draws viewers into the experience while focusing their attention on your content and message. CPE pricing at a deep engagement point ensures you only pay for the most interested and attentive viewers.
PUSHDOWN: The Pushdown is an expandable leaderboard display unit that moves site content down the page as it expands. The expanded unit offers a customisable, full rich media experience.
SIDEKICK: The Sidekick is an expandable skyscraper that shifts site content horizontally as it expands to a full-page takeover experience. The expanded unit offers a full page customisable rich media experience.
Take full advantage of online video.
Firefly Video is a digital video advertising solution that delivers the active attention of advertisers’ target audiences to drive engagement and brand lift.
Firefly Video uses Exponential’s e-X Advertising Intelligence Platform to deliver the best engagement video campaigns to exactly the right audiences at scale.
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